Untitled Document
Memorial Stadium FAQ

Intercollegiate Athletics (IA) Facilities Project Summary:
Simpson Center for Student-Athlete High Performance
and California Memorial Stadium

Simpson Center: The Simpson Center for Student-Athlete High Performance (previously, SAHPC) is a student-athlete training, coaching, and applied sports science and sports medicine center. The facility embodies the High Performance Initiative (HPI), Cal's innovative performance philosophy designed to build competitive advantage, maximize efficiency and enhance the student-athlete experience.

The Simpson Center is the home to 13 sports and approximately 450 student-athletes and also provides year-round access for more than 850 student-athletes. It contains training facilities, meeting rooms and offices for Cal football and 12 Olympic sports programs. Importantly, the academic center gives student-athletes access to the resources they need -- from computers to tutors -- to meet the high standards that have always been the hallmark of Berkeley.

Memorial Stadium: California Memorial Stadium (CMS) is undergoing a retrofit and renovation to reduce seismic risk as well as create a more enjoyable environment for the thousands of fans who attend games every year - all while maintaining the architecture and character of the historic facility.

The stadium is on schedule to be game-ready to host Cal football in September 2012, with the final work completed in early 2013. When Memorial Stadium reopens, Golden Bear fans will notice facility upgrades, including three club levels for those participating in ESP (described below), better sight lines, wider concourses, improved ADA access, and more restrooms and concession stands.

Construction Costs

The total cost of the Simpson Center, including both project costs and financing costs, will be approximately $153M. Approximately $126M was funded through external financing, which will be paid back over time from the net operating revenues of Intercollegiate Athletics, and the remainder met via an upfront draw down from private gifts. To date, a total of $86M has been pledged by donors (of which approximately $66M has been collected and of which approximately $27M was used for construction) to support the High Performance Initiative, including a state-of-the-art training facility (the Simpson Center), and operating funds for strength & conditioning, sports medicine and the academic student center.

The total cost of the Memorial Stadium renovation, including both project costs and financing costs, will be approximately $321M. This has been financed externally and will be paid back overtime by the Athletic Department. The revenue of the Athletic Department is enhanced by a combination of the revenue sources listed below. The most current data on number of ESP seats sold and resulting cash proceeds are published on a quarterly basis on the Athletic Department website (http://www.calbears.com/genrel/advancingCalAthletics_esp.html). The most current data on funds collected are shown below in Table 1.

The approximate rate on the Simpson Center debt is 4% (nontaxable). Similarly, approximately $200M of the projected $320M in debt for Memorial Stadium was issued at approximately 4% (nontaxable) and $75M was issued at approximately 4.86% (taxable), which is part of a much larger "century bond" issued by University of California Office of the President (UCOP). The remaining $45M is has not yet been issued.

Debt Service Coverage

Debt service from both projects will be covered through the Athletic Department operating budget, which has been bolstered by the initiation of a facility fee, philanthropic revenues, increased media rights revenue and ESP revenue. ESP revenue is generated by selling just under 3,000 (approximately 5% of the stadium seating capacity) of the best seats located between the 30-yard lines on the west side of the stadium. Donors in the ESP area will have access to enhanced gameday amenities, including club rooms, food and premium beverages, cushioned seats, and priority parking. A portion of the revenues from ESP will be invested in a fund functioning as an endowment (FFE) by the UCB Foundation, which is intended to allow for the long-term financial management of the Athletic Department. Other revenues from the program will be used to supplement Athletic Department operations..

Prior to launching the retrofit and renovation of CMS, the University created a funding feasibility model. The model relies not only on revenue from the sale of ESP seats, but also on revenues from renting the club spaces and additional fundraising, primarily through naming rights of the field, the north tunnel and the concourse. The model allows the University to vary all of the key financial variables to generate "best-to-worse" scenarios. Campus leadership, including the Vice Chancellor for Administration and Finance, will monitor actual outcomes against projections on a regular basis to be able to take corrective action in a timely manner. The most recent outcomes from the model are summarized below in Table 2.

Intercollegiate Athletics is taking full responsibility for generating the funds needed to pay the debt for construction of the Simpson Center and Memorial Stadium.

Summary Data

Table 1: Simpson Center for High Performance (SAHPC) and ESP Cash In

  FY 09 & Before FY10 FY11 FY 12 through Jan. close

Cumulative through FY12

SAHPC FFE $6,711,811 $16,813,875 $5,940,110 $1,040,642 $30,506,438

SAHPC Current Use

$27,775,084 $2,413,749 $2,736,084 $2,554,384 $35,479,301
ESP FFE $ -- $14,367,534 $13,461,021 $4,248,781 $32,077,336
Total $34,486,895 $33,595,158 $22,137,215 $7,843,807 $98,063,075

Table 2: Model Scenario Summary (see notes below)

Scenario Total Philanthropy ($M) Seats Sold Relative to Goal Incremental Simpson Center Revenue ($M) Market Return on FFE

Projection of when Combined Balance becomes < 0

1 60 100% 3 8.0% Never

2

50 94% 3 7.5% Never
3 40 88% 3 7.0% Never
4 30 82% 0 6.5% 2044
5 20 76% 0 6.0% 2038

Notes on Table 2:

  1. Philanthropy is assumed to come in over a 10-year period, i.e. one should divide the number in the "Total Philanthropy" column by 10 to get the per annum assumption.
  2. The goal is to sell 90% of ESP inventory; therefore, one has to multiply the percentage in the "Seats Sold Relative to Goal" column by 0.9 to derive the actual percentage of seats sold relative to the total stock; e.g. in scenario 5, the model assumes that 69.8% of seats are sold (76%*0.9).
  3. The column labeled "Incremental Simpson Center Revenue" reflects a conservative estimate with respect to future naming rights in the Simpson Center. As with the "Total Philanthropy" column, the amount in the "Incremental Simpson Center Revenue" column is expected to come in over a 10-year period (e.g., in scenario 1, $300,000/year for 10 years).
  4. The range of market returns shown in the "Market Return on FFE" column reflects the most probable outcomes over the period as estimated by our academic colleagues at the Haas School of Business.
  5. The final column of the Model Scenario Summary table reflects the year that the balance of the combined FFEs is projected to turn negative if no additional action is taken. For example, under scenario 4, the balance in the FFEs is projected to become negative in 2044 if IA does not take any steps over the next 30+ years to avert this outcome.

 

California Memorial Stadium FAQ

Why is the Memorial Stadium project being financed?
It has always been the intention to use external financing for the renovation and seismic retrofit of Memorial Stadium. This is common practice in financing many types of capital projects, from large endeavors, such as the Memorial Stadium construction, to smaller ones, including home purchases. The Athletic Department, using non-public funds, will be able to make its debt payments through an increase in operating revenue generated from such avenues as the Endowment Seating Program (ESP) seat sales, enhanced Pac-12 media rights, the institution of a facility fee and donor philanthropy. It should be noted that, to date, the project has been financed using debt at lower interest rates and longer maturities than initially modeled.

Cal has received $31 million in cash from ESP sales to date. Does this mean the $270 million goal for the program is not realistic?*
About 85 percent of ESP participants have chosen to spread their payments over time, which means they are paying annually up to 30 years. As of December 31, Cal had received $31 million in cash from ESP sales, which corresponds to a total projected value of over $144 million to be paid by the end of the payment contracts. The original goal of $270 million remains. The plan has always been for the Athletic Department to use its operating revenues to make debt payments on an annual basis over the next 30-35 years.

The $31 million received also comes four months before the reopening of the stadium. We anticipate the number will assuredly grow as kickoff for the first game of the year approaches and as the football season gets underway. The goal is to sell 90 percent of the available capacity in the ESP sections, and that goal is targeted for June 2013.

* - $31 million refers to cash received by Dec. 31, 2011, as reported in recent news stories. Updated data through March 31, 2012, is now available here.

Will the campus have to account for any Athletic Department shortfall?
No central campus funds have been used to finance this project, and it is intended to be managed so that none will be. The Athletic Department and university have gone to extraordinary lengths to inform interested parties about the financing model, including posting on Calbears.com (see Facilities Project Summary and ESP Financial Reports). This analysis suggests that even under a highly conservative, worst-case scenario, the project does not face a financial problem until at least 2038, and that case assumes that no intervening action is taken over the next 26 years.

Did the university pledge tuition revenue to obtain debt financing at a lower interest rate?
As is standard practice for debt issuance in higher education, all forms of university revenue, including tuition revenue, are pledged.

Will the renovated stadium have a reduced capacity because Cal cannot sell enough tickets?
Great attention has been made to ensure the preservation of the historic facility, including the outer façade and bowl-shape around the field that are so important to the followers of Cal football. The redesign of the bowl within the existing structure includes ESP sections with chair seating, sections featuring benches with backs with additional legroom, and new seating alternatives and full compliance with the Americans with Disabilities Act. As a result of these upgrades, the capacity of Memorial Stadium is being reduced from 72,000 to 63,000, which is the maximum number of seats that can be accommodated in this new configuration.

Why is the cost of renovating Memorial Stadium more expensive than stadium projects at other universities, such as at Stanford and Minnesota?
The projects are not similar in scope. Nearly two-thirds of the $321 million cost for the Memorial Stadium project is associated with seismic corrections and code upgrades. In particular, the seismic issue is not a factor the other facilities have had to manage in the same manner. Additionally, Memorial Stadium is listed on the National Register of Historic Places, which adds costs to the project, and is a larger stadium than the new facilities at both Stanford and Minnesota by approximately 13,000 seats each.

Does revenue from Cal football support the rest of Cal Athletics?
Yes, Cal football has consistently generated revenue for the Athletic Department. Over the five years from 2006-10 for example, football generated at least $24 million in gross revenue and $6.9 million in net revenue each season.

Is Cal playing a Friday football game because of the need to generate additional revenue?
As part of the new Pac-12 media rights agreement that will take effect in August 2012, each conference school will regularly host games on dates other than Saturday. Cal has committed to one Friday night home game in every two-year cycle, meaning that there will be no Friday game in 2013, but will be in either 2014 or 2015.

Financial Statements

Facilities Project Summary: Simpson Center and Memorial Stadium (2/27/12)

ESP Financial Reports

ESP Financial Plan Update from Vice Chancellor John Wilton (9/8/11)

Memorial Stadium FAQ (4/18/12)

Statements of Revenues and Expenses

Public Records Requests

Important Links

Cal Responds to Wall Street Journal Article (4/20/12)

How the Pac-12 Media Rights Agreement Impacts Cal (5/5/11)

Cal Baseball officially reinstated as team preps for College World Series (6/17/11)

Men's gymnastics program to continue at UC Berkeley (5/2/11)

Baseball program will continue at UC Berkeley (4/8/11)

Three UC Berkeley athletic teams to be preserved (2/11/11)

Chancellor's Statement on Continuation of Sports Teams (2/11/11) »

Sandy Barbour letter to Cal donor community (2/11/11) »

Updated FAQ on program changes (11/29/10) » PDF doc

Sandy Barbour letter to Cal donor community (11/29/10) »

Public Records Act request response (11/19/10) »

Chancellor Announces New Plan for Cal Athletics' Future
(9/28/10) »

Chancellor's letter to the campus community (9/28/10) » PDF doc

FAQ on program changes (9/28/10) » PDF doc

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