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Partnership Testimonials


"Sequoia Equities, Inc. has enjoyed our relationship with Cal Athletics and IMG immensely.  At Sequoia, our business centers on our ability to generate qualified renters and provide them with an exceptional rental apartment living experience.  Through our relationship with Cal/IMG, we are able to reach a wide group of highly qualified, professional, customers who are emerging from school as recent graduates looking to settle in an apartment home, which is near their new place of employment, etc.  Cal/IMG enables us to target their recent graduates directly to offer special incentives through a Cal Fan Perks Program we've established.  This campaign with Cal/IMG has been successful because of the unique support and distribution of our message through a layered media mix they provide (e.g. print/collateral promotional giveaways, announcements at games, email blast distribution, video billboard, radio, etc).  This process allows Sequoia to brand our Cal Fan Perks Program, long-term, creating a qualified pipeline of future clients.  Sequoia Equities' is looking forward to a long, mutually beneficial relationship with Cal and IMG!"

-- Lisa Trapp, Director of Marketing, Sequoia Equities, Inc

sequoia equities

"IMG sports has been a wonderful partner in our business development.  They are extremely professional, well prepared and their customer service is second to none.  I would highly recommend working with them."

-- Robert Burpee, Financial Consultant, Burpee Del Simone

Burpee Del Simone

"Olsen & Fielding Moving Services partnership with Cal Athletics has been a great benefit for us over the past 6 years. The folks at IMG have been wonderful in promoting Olsen & Fielding and all of the services we provide through the football team and athletic department as a whole. We look forward to continuing our relationship with them in the coming years."

-- Curtis R Olsen, Jr, Vice President - General Manager, Olsen and Fielding Moving Services

Olsen Fielding

"Alliance Roofing has valued this strategic partnership with Cal Athletics and IMG College.  Not only did we gain business through Athletics with the advertising and promotions, it has opened doors for our company to gain access to bidding projects within other departments on campus."

-- Rod Miller, President of Alliance Roofing

Alliance Roofing